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Habbo proprietor Azerion buys German social recreation firm Whow Video games

Gaming and leisure platform Azerion has acquired German social game developer and publisher Whow Games for an undisclosed price.

Based in 2015, Whow creates and publishes free-to-play on-line social video games for internet browsers and cell app shops. The Hamburg-based firm has beforehand labored with notable businesses, advertisers, broadcasters, and media firms in Austria, Germany, and Switzerland.

The information comes after Azerion, which owns Habbo developer Sulake, raised $242 million to finance more acquisitions with a view to “turning into the most important platform in Europe.”

Azerion defined the Whow deal will develop its online game portfolio whereas additionally opening up new funding and manufacturing content material alternatives within the “premium gaming section.”

“With the acquisition of Whow Video games, Azerion makes one other enormous leap to speed up its progress technique. It is a strategic acquisition for our premium section, it’s anticipated to deliver added worth for our ecosystem because of the elevated variety of video games and publishers our companions can work with,” mentioned Azerion chief exec Atilla Aytekin. 

“Azerion strives to develop into a one-stop-shop for digital video games distributors, content material suppliers and advertisers. Along with Whow, we are going to take our recreation distribution platform to the subsequent degree.”

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